The SMAC Stack – Hitting Manufacturers with the Right Technology
While manufacturing used to be insulated from the consumer market to some extent, the faster pace of business and increasing consumer expectations are affecting manufacturers directly. Companies need to reduce the time it takes to get products to market, without increasing costs. The entire supply chain ecosystem must therefore transform to meet these demands.
Now, there is a range of new technology helping manufacturers drive higher customer engagement and growth opportunities. Known as the SMAC Stack, these new technologies include social, mobile, analytics, and cloud.
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